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Ghostwriting


As we said at the Home page, writing can be tough and time consuming. It's easy to procrastinate, and even easier to get knotted up over. Indeed, it's a craft.

We love to write. And we’re good at it.

You need to write, and maybe you're not good at it.

Or maybe you just don't have the time.

So in steps the ghostwriter. Problem solved: You supply the ideas, we'll put the quill to it, and you get back the time.

Here's an example:

Letter from the President to His National Company

The Future of Mortgage Lending … Today!

What an exciting time to be a mortgage lending professional! I believe there has never been more opportunity in the mortgage finance industry than there is right now. (Remember: 70% of the planet is covered with water … and the rest with a mortgage!)

It’s exhilarating to know the lending community almost single-handedly propelled the nation out of a recession and into renewed growth. Our economy took many blows from corporate fraud and scandals, September 11th, unemployment … and the list goes on and on. The rapidly declining interest rates needed to defend against this turmoil gave rise to an avalanche of mortgage applications.

With unprecedented volumes came great revenues – and great bottlenecks. PRMI Branch Partners were putting in long days, enjoying applications coming out of their ears, and banking lots of earnings. They also felt the pressures of slow backroom response, which consumed virtually every investor and internal department. You’ll be pleased to know these stresses have nearly evaporated, due in large measure to significant investments we’ve made in new systems and technologies. I know they will have a profound positive effect on our architecture, delivery, and your profits.

We developed the PRMI Branch Partner program to give our people a near-utopian lending environment. It remains our commitment to you …

· to encourage autonomy in designing your career path, uninfluenced by the bureaucracies and politics of “corporate big.” We believe … and vigorously support … that you know your clients, markets, and best-methods better than some Executive VP in some far away land. And as such, you should be the one to make the core decisions about the design, construct, and conduct of your practice;

· to offer open-book pricing and empower you to determine transaction rates and fees. Your no-smoke-and-mirrors access to pure Base Pricing, Service-Release Premiums, and ALL investor Incentive Pricing gives you the ammunition you need to compete and win;

· to be on the pioneer-edge with new products, and offer every formula from A through Z. You can assuredly say to your client, “If we don’t have it, you don’t need it”;

· to control underwriting and funding because of our power as a Correspondent lender. And let’s not forget how valuable that power is as RESPA continues to line up brokerage in its cross-hairs; and,

· to provide real people support, with direct phone lines, and polished skills, that orient and guide you to achieve remarkable use of PRMI’s proprietary systems and technologies.

We have witnessed hundreds of careers blossom and succeed with our Branch Partner production model. Wow, has this been exciting!

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